Top 7 Wix Alternatives for Building Stunning Websites 2025


By Pietro Saman November 16, 2025

Wix alternatives are quickly becoming the go-to choice for anyone wanting a standout website in 2025. With AI-driven design, smarter ecommerce, and greater flexibility now in demand, business owners are looking beyond Wix for solutions that better fit their needs.

This guide reveals the top 7 wix alternatives for building professional, flexible, and affordable sites. Whether you want powerful AI tools, seamless online selling, or more creative control, you will find the right platform here.

Explore in-depth reviews, a side-by-side comparison, and expert tips to help you choose the best wix alternatives for your next website project.



Why Consider Wix Alternatives in 2025?

Modern website owners are demanding more from their platforms than ever before. As digital trends evolve, many businesses are exploring wix alternatives to meet growing expectations for performance, features, and flexibility.

Changing Needs of Website Owners

Website owners in 2025 expect their platforms to deliver advanced SEO, seamless mobile optimisation, and lightning-fast site speed. The demand for integrated AI tools is also rising, with businesses wanting help with content generation and site design.

Ecommerce features, bookings, and membership capabilities are now essential for many UK SMEs. Owners need all-in-one solutions, not just a simple site builder. As business models shift, more are seeking wix alternatives that offer built-in support for these growing needs.


Limitations of Wix

While Wix is popular, it comes with some notable constraints. Many users find design flexibility restricted, especially when it comes to switching templates after launch. For advanced functionality, reliance on third-party apps can lead to extra costs and technical headaches.

Pricing has increased in recent years, making some question the value for money. Scaling a business is also challenging, as Wix offers limited dynamic content options and basic membership features. These issues push business owners to research wix alternatives that better support growth.


Market Trends and User Preferences

The website builder market is experiencing strong growth, driven by platforms like Shopify and Squarespace, each with millions of users. AI-powered builders are gaining traction, as small businesses look for smarter, more efficient tools.

According to recent CMS market share trends and website builder growth, more UK SMEs are switching from Wix to innovative platforms for improved SEO and customer support. Case studies highlight companies moving to AI-driven solutions for faster results and better online visibility. The shift towards all-in-one, scalable wix alternatives is more evident than ever.


What to Look for in a Modern Website Builder

Choosing the right wix alternatives means prioritising features that support your goals. Look for AI-powered design and content tools to save time and boost creativity. Built-in SEO, fast hosting, and scalability are crucial for long-term growth.

Integrated ecommerce, bookings, and membership options should be available from the start. Personalised support and an easy-to-use interface can make all the difference, especially for non-technical users. Evaluate your shortlist carefully to ensure the platform can grow with your business ambitions.


Top 7 Wix Alternatives for Building Stunning Websites in 2025

Exploring the best wix alternatives in 2025 is essential for anyone aiming to build a standout online presence. Whether you are launching a business, portfolio, or community, these platforms provide flexibility, advanced tools, and value beyond what Wix offers. Let us delve into the top 7 wix alternatives, highlighting their strengths, unique features, and why they may be the right fit for your next project.



Avantiy

Avantiy leads the new generation of wix alternatives by combining AI-powered design, robust ecommerce, and rapid website creation. With a unique free-to-build model, Avantiy lets users experiment and perfect their site before publishing, making it approachable for startups, agencies, and entrepreneurs alike.

Website homepage with dark blue background, showcasing website builder with screen previews.

Pricing:

  • Free until you publish
  • No credit card required
  • Full pricing options available on their website

Core Features:

  • Drag-and-drop editor
  • AI content and design tools
  • Customisable templates
  • Dynamic pages
  • Integrated ecommerce, bookings, memberships
  • 400+ app integrations

Key Benefits:

  • Launch professional websites, online stores, and member communities in hours
  • Built-in SEO and lightning-fast AWS hosting
  • AI-driven content helps boost Google rankings
  • All-in-one solution for diverse business needs

Target Audience:

  • Startups
  • Small businesses
  • Agencies
  • Entrepreneurs seeking smart wix alternatives

Pros:

  • Advanced AI productivity
  • Comprehensive CMS
  • Outstanding Core Web Vitals
  • Free to start
  • Expert, one-to-one support

Cons:

  • Newer to market
  • Advanced features may require a learning curve for first-time users

Example:
A UK consultancy built a secure membership site with bookings in under a week using Avantiy, gaining more flexibility than with other wix alternatives.

For those interested in the latest AI-driven website building, Avantiy’s AI website assistant overview showcases how intelligent tools can transform the site creation process.


Squarespace

Squarespace remains one of the most popular wix alternatives for creatives and professionals seeking visually impressive websites. Its blend of beautiful templates and business tools makes it a top pick for artists, photographers, and service providers.

Barber cutting hair, website landing page with tagline:

Pricing:

  • From £16 per month
  • 14-day free trial
  • Discount with code WBE10

Core Features:

  • Intuitive drag-and-drop editor
  • Over 190 templates
  • Built-in analytics
  • Advanced ecommerce
  • Integrated marketing tools

Key Benefits:

  • Renowned for stunning design and portfolio layouts
  • Excellent for creative businesses and service sites
  • No transaction fees on higher plans

Target Audience:

  • Artists
  • Creatives
  • Small businesses
  • Professionals needing visual impact

Pros:

  • Award-winning templates
  • Powerful scheduling and client management
  • Robust SEO features

Cons:

  • Limited extension marketplace
  • Restrictive template switching
  • Higher learning curve for advanced features

Example:
A photographer in the UK switched to Squarespace from Wix to access better portfolio layouts and built-in bookings, finding it a strong wix alternatives option for showcasing creative work.



Shopify

Shopify is a clear leader among wix alternatives for anyone focused on ecommerce. Its platform powers millions of online shops and offers a vast ecosystem designed to help businesses scale.

Shopify homepage featuring Allbirds branding. People celebrate in front of the NASDAQ sign.

Pricing:

  • Starter from £5 per month
  • Basic £39 per month
  • 3-day free trial, then £1 per month for three months

Core Features:

  • 8,000+ apps
  • 160+ themes
  • Advanced ecommerce management
  • Inventory, sales tax, and multichannel selling
  • Mobile commerce tools

Key Benefits:

  • Exceptional for online stores and scaling brands
  • Fast-loading, secure sites
  • In-depth analytics and sales tools

Target Audience:

  • Retailers
  • Ecommerce startups
  • Growing brands seeking robust wix alternatives

Pros:

  • Extensive app ecosystem
  • Multi-channel sales
  • Built-in payments
  • Powerful analytics

Cons:

  • Transaction fees unless using Shopify Payments
  • Limited free themes
  • Costs rise with add-ons

Example:
A UK fashion brand upgraded from Wix to Shopify for better inventory management and seamless multi-channel sales, finding it one of the most reliable wix alternatives for retail.


BigCommerce

BigCommerce stands out among wix alternatives for businesses with complex ecommerce needs or those operating B2B. Its platform is built for scalability and robust integration.

Homepage with a 3D cube displaying logos, and the text

Pricing:

  • Standard £29 per month
  • Plus £79 per month
  • Pro £299 per month
  • Enterprise (custom)
  • 15-day free trial

Core Features:

  • 1,000+ apps
  • Strong B2B tools
  • Integrated accounting
  • Advanced SEO

Key Benefits:

  • Perfect for mid-to-large stores and wholesalers
  • No transaction fees
  • Highly customisable and scalable

Target Audience:

  • Businesses with advanced ecommerce needs
  • Wholesalers
  • Fast-growing online shops looking for wix alternatives

Pros:

  • Extensive app marketplace
  • Advanced product and order management
  • Robust integrations

Cons:

  • Steeper learning curve for non-technical users
  • Paid themes required for deeper customisation

Example:
A B2B supplier in the UK migrated to BigCommerce for advanced pricing and bulk order management, proving its strength as a scalable wix alternatives solution.


Weebly

Weebly is ideal for those seeking simple, budget-friendly wix alternatives. Its drag-and-drop builder is perfect for beginners and small businesses wanting to get online quickly.

Woman on website, showcasing product, text

Pricing:

  • Free plan available
  • Personal £6 per month
  • Professional £9 per month
  • Performance £18 per month

Core Features:

  • Easy drag-and-drop builder
  • Responsive themes
  • Basic ecommerce
  • Blogging tools

Key Benefits:

  • Extremely user-friendly
  • Affordable for small budgets
  • Sell products on the free plan

Target Audience:

  • Small businesses
  • Beginners
  • Users looking for straightforward wix alternatives

Pros:

  • Forever free plan
  • Intuitive interface
  • Unlimited item listings on all plans

Cons:

  • Less advanced ecommerce features
  • Slower updates
  • Limited design flexibility

Example:
A local bakery in the UK launched online ordering in a single day using Weebly’s free plan, making it a practical wix alternatives choice for new ventures.


GoDaddy Website Builder

GoDaddy Website Builder offers one of the fastest setups among wix alternatives, thanks to its AI-powered site creation. It is a solid choice for entrepreneurs and small businesses needing a quick digital presence.

Website builder homepage: phone and laptop with website examples and an AI prompt.

Pricing:

  • Free plan
  • Basic £6.99 per month
  • Standard £10.99 per month
  • Premium £14.99 per month

Core Features:

  • AI-powered site creation (under 30 seconds)
  • Over 200 templates
  • Built-in marketing tools
  • 24/7 support

Key Benefits:

  • Rapid setup for business websites, blogs, or portfolios
  • Good value for money
  • Reliable uptime

Target Audience:

  • Entrepreneurs
  • Freelancers
  • Small businesses exploring wix alternatives

Pros:

  • AI builder
  • Integrated marketing
  • Strong customer support

Cons:

  • Basic designs
  • Limited customisation
  • Fewer advanced features than competitors

Example:
A UK consultant created a personal site with bookings in just minutes, showcasing GoDaddy as one of the quickest wix alternatives on the market.


Duda

Duda is built for agencies and professionals managing multiple sites, making it a standout among wix alternatives for scalability and collaboration.

Pricing:

  • Basic £11 per month
  • Team £22 per month
  • Agency £44 per month
  • White Label £149 per month
  • 14-day free trial

Core Features:

  • Drag-and-drop editor
  • 100+ templates
  • Client management tools
  • Dynamic content
  • White-label features

Key Benefits:

  • Ideal for agencies and freelancers
  • Advanced client collaboration
  • Supports multi-site management

Target Audience:

  • Agencies
  • Web professionals
  • Businesses wanting scalable wix alternatives

Pros:

  • Dynamic content
  • White-label options
  • Fast site performance
  • Multi-language support

Cons:

  • Higher pricing for advanced plans
  • Less suitable for solo users
  • Limited built-in ecommerce

Example:
A UK design agency manages 20+ client sites on one dashboard with Duda, confirming its place among the most professional wix alternatives available.


Side-by-Side Comparison Table

Choosing among wix alternatives in 2025 can be overwhelming, especially with so many platforms promising advanced features, AI tools, and stunning design. To simplify your decision, here’s a comprehensive side-by-side comparison of the top 7 options, highlighting what each builder offers for UK small businesses and entrepreneurs.

Platform Entry Price / Free Plan Templates AI Tools Ecommerce Memberships Dynamic Content App Integrations Free Trial Stand-Out Feature
Avantiy Free to build, then pay to publish 120+ See gallery Yes Yes Yes Yes 400+ Free to build AI content, fast AWS hosting
Squarespace £16/mo, 14-day trial 190+ No Yes Yes Limited 41 14 Days Award-winning designs
Shopify £5/mo Starter, £39/mo Basic, 3-day trial 160+ No Yes (best-in-class) No Limited 8,000+ 3 days App store, multichannel sales
BigCommerce £29/mo, 15-day trial 100+ No Yes No Yes 1,000+ 15 days B2B tools, no transaction fees
Weebly Free plan, paid from £6/mo 50+ No Basic No Limited 350+ Free plan Easy to use, free ecommerce
GoDaddy Free plan, paid from £6.99/mo 200+ Yes Yes No No 50+ Free plan Fast AI builder, 24/7 support
Duda £11/mo, 14-day trial 100+ No Yes (add-on) Yes Yes 70+ 14 days White-label, dynamic content

Key Insights:

  • AI Tools: Avantiy and GoDaddy stand out for AI-driven site creation and content, making them top wix alternatives for speed and automation.
  • Ecommerce: Shopify dominates for pure ecommerce, but Avantiy’s all-in-one solution is ideal for businesses wanting integrated ecommerce, memberships, and bookings in one platform.
  • Templates & Design: Squarespace leads in sheer template numbers, while Avantiy offers highly customisable templates for unique branding. Explore the Website templates gallery for inspiration.
  • App Integrations: Shopify’s vast app ecosystem is unmatched, but Avantiy and BigCommerce provide plenty of integrations for scaling businesses.
  • Free Plans & Trials: Avantiy, Weebly, and GoDaddy offer genuine free plans, perfect for testing before committing.

When considering wix alternatives, focus on which features matter most—AI, ecommerce, memberships, or dynamic content. Avantiy is a smart choice for those who want a modern, flexible, and scalable platform with strong support and no upfront cost to get started.


How to Choose the Best Wix Alternative for Your Needs

Choosing among the many wix alternatives can feel overwhelming, especially with so many platforms claiming to offer the best features. The right choice depends on your business goals, technical skills, and long-term plans. Let us break down the most important steps to help you decide confidently.


Assessing Your Website Goals

Start by defining what you want your website to achieve. Do you need a simple blog, a portfolio, an online shop, or a membership site with exclusive content?

If ecommerce is a priority, shortlist wix alternatives with robust sales features. For content-driven sites, look for advanced blogging and SEO tools. Think about whether you want to offer bookings, gated content, or community forums as your business grows.

Practical example: A UK startup might need both an online shop and a secure area for member-only resources, so platforms like Avantiy or Shopify would be strong contenders.


Comparing Core Features and Flexibility

Examine each platform's editor, template variety, and design customisation. Does the builder offer drag and drop editing, or do you need to know any code?

Look for built-in SEO and fast, secure hosting. AI-powered tools can speed up content creation and design tweaks. If SEO is a top concern, review built-in SEO capabilities and see how they compare to what you get with Wix.

Check for:

  • Integrated ecommerce and payment gateways
  • Dynamic content and scalable features
  • Marketing automation options

A flexible platform lets you adapt as your needs change.


Pricing and Value for Money

Compare the total cost of ownership for each platform. Some wix alternatives offer free plans or trials, while others start with low monthly fees but charge extra for premium features.

Consider:

  • Free vs paid plans
  • Transaction fees on sales
  • Cost of add-ons or advanced tools

For example, Avantiy offers a free-to-build model and transparent pricing on ecommerce features, which can be more cost-effective for growing businesses than platforms with hidden fees.


Support, Community and Ease of Use

Reliable support is essential, especially if you are new to website building. Does the platform offer live chat, phone, or email support?

Check for onboarding resources, tutorials, and an active user community. A straightforward interface and clear help centre make it easier to launch and maintain your site.

Look for:

  • One-to-one expert support
  • Step-by-step guides
  • Peer forums for advice


Migration and Growth Potential

Consider how easily you can move your existing content from Wix to your chosen platform. Some wix alternatives provide migration tools or expert assistance.

Scalability matters as your business expands. Ensure the platform can handle more products, users, or content without slowing down or requiring a full rebuild.

Example: Agencies often switch clients from Wix to Duda or Avantiy for better multi-site management and growth options.


Frequently Asked Questions About Wix Alternatives

Curious about switching platforms? Here are quick answers to the most common questions about wix alternatives in 2025.

Can I migrate my Wix site to these alternatives easily?
Most major platforms offer migration tools or guides. Some, like Avantiy and Shopify, provide dedicated onboarding to help transfer content and media with minimal hassle.

Which wix alternatives are best for ecommerce in the UK?
Shopify and BigCommerce stand out for advanced ecommerce, while Avantiy offers integrated shops plus AI content for quick setup.

Do any alternatives offer free plans or trials?
Yes, options like Weebly, GoDaddy, and Avantiy let you build for free or offer trial periods, so you can test before committing.

What’s the fastest way to launch a professional website without coding?
AI-powered builders like Avantiy and GoDaddy enable you to create a site in minutes. For a detailed look at AI options, see this
comparison of top AI website builders in 2025.

How do AI-powered builders compare for SEO and performance?
Platforms using AI, such as Avantiy, often include built-in SEO tools and optimise site speed, helping you rank higher and load faster.

Now that you’ve explored the top Wix alternatives and seen how today’s builders offer far more flexibility, AI-powered design, and seamless ecommerce, you’re in a stronger position to choose the right fit for your goals. Whether you need a stunning portfolio, a dynamic online shop, or a fully integrated membership platform, you deserve a solution that grows with your ambitions and makes every step simple. If you’re ready to create a professional website without the usual hassle or coding headaches, you can
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